Growing Your Business

What You Never Know about Your New Customers

Someone just bought your $10 ebook. Big deal, right? This customer may or may not ever make another purchase from you again.
Well… what if you treat ALL of your customers as though they are worth $1,000 to you, or even $10,000?

Growing Your Business

7 Reasons to Add SMS to Your Marketing

SMS stands for short message service and is also called texting or text messaging. SMS messages or ‘texts’ are usually sent from one mobile phone to another, but can also be sent from a business to customers’ mobile phones.

DeBeers — Con Artists, or Marketing Geniuses?

Lessons from the most successful marketing campaign in history Finish this sentence for me: “Diamonds are ______” If you answered “forever”,- then you’ve seen DeBeers’ diamond advertising. But if you know what really goes on in the diamond industry, then

Are These 15 Mistakes Keeping You Poor?

There are things chronically poor people and the middle class do… …that the self-made rich seldom if ever do. These are habits that — if embraced – can guarantee your own mediocrity. Or, if you choose to change these habits,

3 Powerful and Surprising Goal Getting Tips You Missed

I once heard a famous motivational and sales speaker tell the story of someone who set some goals. It seems he wrote down all of his great big goals like getting a super high paying job, traveling the world, starting